Marketing automation for
Healthcare organisations
Hospitals, health insurance, aged care, private health, wellness and other healthcare industries
All-in-one marketing automation platform with features for the modern Healthcare market
Create user journeys, user profiles and assign actions to occur based on milestones, dates, and behaviours.
See all this and more in action. Schedule a demo to see how our email marketing software can help you…
Connect
Keep communities updated with what’s changing in the industry
Monitor
Create profiles based on actions and interests
Personalise
Target specific segments with personalisation features
Reports
Track your engagement and appointments with real-time reporting
Feedback
Track and analyse data to continue the conversations
Growth
Automate your communications to leverage insights and increase ROI
Australian Healthcare organisations of all sizes have selected Swift Digital as their engagement platform.
”Companies that use marketing automation have 107% greater lead conversion, 40% greater average deal size, 20% greater attainment of team quota and 17% better forecast accuracy
Common Places Interactive
Why Swift Digital?
We’re Australia’s leading marketing automation software company, and the first to offer an online marketing platform.
We started our platform in 2001, when most companies still offered their software on CDs.
Our all-in-one marketing automation platform does it all for you: event management, email marketing, online surveys, landing pages, mobile marketing, and more.
Looking after some of Australia’s largest organisations in education, government, banking and finances, and legal/accounting, we create customised marketing templates for medium-sized or larger organisations in almost any industry sector.
Your patient data is safe with us!
All our data servers are located in Australia and we are fully compliant with Australian anti-spam and privacy laws.
”5-star✨✨✨✨✨ fast and efficient - was able to assist me. Very satisfied with the support, as always. Thank you
Autism Spectrum
Some impressive statistics
358
Emails Sent
86
Events Created
33
Surveys Created
Who's it for?
Are you looking to automate the way you communicate internally and externally with your audience? Whether you are a hospital, health insurer, wellness centre or aged care facility, we have a solution that fits your needs.
In this modern healthcare age, people are proactive consumers in their healthcare and the decisions that surround it.
How do you stand out in a crowded healthcare market?
Is it time you were creating more meaningful digital relationships across all your channels?
The way that people engage in the healthcare market is fast becoming more digital, and it is marketing automation that can help to streamline this process.
Whether you are looking to create a profile of your patient, or keep your database up to date with industry news; our platform has it covered.
Run higher impact campaigns – while saving time:
-
Simple drag & drop ‘campaign builder’ makes it quick and easy
-
Segment your audience and personalise communications
-
Create more eye-catching emails for event invites & product announcements
-
Automate communications based upon dates/behaviours of recipients
-
Complete event management from end-to-end
-
Build your own customised registration and enrolment forms
-
Manage new patients, registrants, and cancellations efficiently and free of error
-
Send out automatic SMS reminders & notifications
-
Monitor and track campaign success
-
A/B testing to see what works and what can be improved
-
Quickly gather feedback from patients and customers after treatment, events, etc.
Automation
Reach out to a modern community at every step of the decision process
Marketing your health organisation or health product is about nurturing and educating your consumers every step of the way.
This changing industry means that whether you’re a health insurer, wellness centre or hospital, your consumers are likely to used to hearing from brands via digital methods such as email, newsletters, SMS, landing pages and social media.
With our marketing automation platform for the health and wellness sector, all marketing is managed from a central, secure hub, with data servers right here in Australia.
Automate promotional email campaigns
- Email 1: campaign to educate audience on new healthcare insurance product
- Email 2: contains an infographic or white paper for audience to download
- Email 3: two-three weeks after email one was sent, send a follow up email to unopened
- Email 4: “thank you for downloading” email to second campaign’s action takers
Automate event promotion and management
- Customised event invitation emails
- Email and SMS reminders and “thank you for attending” emails
- Create, organise and modify events on the fly
- Manage registrations – search and modify registrations as required
- Build complex registration forms
- Create custom event calendars
- Build event websites & event microsites
Build User Journeys
Build user journeys with unlimited paths, actions, and milestones
- Build unlimited paths with various triggers to send email and SMS campaigns.
- Set triggers to occur at any variable, from immediately to hundreds of days later.
- Assign data conditions to triggers that must be met for campaigns to be sent.
- Run, pause, edit, and clone campaign journeys at any time.
What’s in the platform?
The Swift Digital platform is packed with marketing solutions for educational organisations.
We provide comprehensive tools for: email marketing, event management, landing pages, surveys, SMS, engagement scoring, and more.
These tools all integrate seamlessly with your CRM software.
If necessary, this will be covered in our initial discussion – and each tool can be included in your demo.
What's next?
1. Click ‘Get Started’2. Fill out the form to submit a request3. We’ll be in touch to help
Recent Marketing Automation Related Articles
For More Tips, Tricks and Information About Marketing Automation - Subscribe To The Swift Digital Blog
Why is My Unsubscribe Rate Growing In My Newsletter?
As an email marketer, there’s no worse feeling than witnessing an uptick in your unsubscription rate. Watching the unsubscribes flood in, it’s hard to not take it personally. The unfortunate truth is that yes, you do hold some of the blame. If your unsubscribe rate is above average (under 1%…
Read More
What Is The Best Email Marketing Software In Australia?
5 | Minute Read The best email marketing software in Australia is the one that delivers a full suite of email marketing (and automation) features, and aligns with Australia’s data and privacy laws. We know shopping around for an email marketing software can be an overwhelming and confusing experience. Add in…
Read More
What Is a Penetration Test and Do I Need One?
4 | Minute Read (Technical jargon broken down) Penetration (Pen) testing, also known as a pen test, is categorised as ethical hacking. A penetration test is a simulated cyber attack on your computer’s system and servers intended to check for exploitable vulnerabilities. The rate of cyber attacks is increasing year…
Read More
Is Email Marketing Dead – All You Need To Know
8 | Minute Read Is Email Marketing dead? “What do you mean? When did it die?" Email marketing as a marketing tool is not dead, in fact it is on course to stick around for a very long time. Thanks to the arrival of new technologies, and increasing demand for…
Read More
Use An Event Budget Template And Save On Your Event [Free Template]
5 | Minute Read The stats are in: holding events does wonders for marketing and sales. 73% of B2B marketers said holding live events was the best tactic for customer engagement, and many of them believe that events are the most effective marketing channel. But can you still reap the benefits…
Read More
How The Public Sector Can Utilise Marketing Automation
6 | Minute ReadSince the announcement back in 2018 that the Australian government is to launch a new digital transformation strategy at the beginning of 2019, it has been all systems go in the automation space. The Government’s digital transformation vision for 2025 is: We will deliver world-leading digital services…
Read More
