2020 New Features To Make Your Email and Event Automation Easier

Sending SMS as a Trigger

SMS has an average open rate of 98%.

SMS is a strong marketing channel, and well worth utilising for any organisation. Swift Digital’s Triggers module supports the use of SMS as a trigger asset. You can trigger an SMS upon a specific action such as open or replied. Use this feature alongside your email campaigns to increase engagement.

Drag 'n' Drop Images

Work smarter and faster.

Earlier in the year, we made some major updates to our Art Library and the way you view and manage your images.

Adding images to your emails could not be easier with our drag-and-drop functionality. Simply drag in and drop an image from your computer and we’ll take care of the tagging and resizing.

Enhanced Comparison Reporting

More metrics for better insight.

Optimise your email campaigns using metrics that measure engagement across each article block. Make the most of industry insights to tailor your emails to your organisation’s goals. We have added more useful metrics for drilling down into your emails, newsletter and event communications.

Dynamic Content Blocks

One email. Different content.

Build one email, and set content rules to dynamically provide each recipient with personalised and relevant content. You can set rules based on interests, demographic, behaviour and activity.

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Hidden Custom Values

More tools, better reporting, better targeting.

New and improved reporting integration means you can collect data and automatically record important information about acquisitions and where they come from. For example, you can assign lead sources such as ‘Facebook Ad’ or ‘Linkedin Ad’ to better understand the journey your audience has undertaken to land on your landing page.

Events Desk

More features, improved UX and reporting.

Exciting news! We have officially entered into the beta phase of our brand new Events Desk. We have invited a number of existing users to try it out, and take a sneak peek at the new Events Desk features and functionality.

What's new in Events Desk?

Multi-session events
Intuitive form builder
CPD management
Discount codes
Events app: Self check-in mode
Custom name tags/certificates
Events dashboard
Enhanced ticketing options
Registrant profiles

Harness the power of Campaign Builder

Campaign Builder

Create communication journeys for your contacts with ease. Automatically target contacts with relevant content at the right time, on the right channel.

Trigger Module

Use Triggers to schedule one-off email sends when a user performs a behaviour or when a specified date is met.

Event Automation

Automate event marketing communications such as: invitations, email reminders, SMS reminders, follow-ups, as well as event management tasks.

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Swift Digital's Commitment

Swift Digital is committed to ensuring that the organisation remains Australian owned and operated and to ensure we provide a service that continues to support local, regional and national Australian businesses and organisations. Together, we can help rebuild the Australian economy.

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